{"id":5926,"date":"2019-12-18T10:21:14","date_gmt":"2019-12-18T10:21:14","guid":{"rendered":"https:\/\/www.acmethemes.com\/blog\/?p=5926"},"modified":"2025-12-30T05:18:16","modified_gmt":"2025-12-30T05:18:16","slug":"best-seo-tools","status":"publish","type":"post","link":"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/","title":{"rendered":"18 Best SEO Tools To Use in 2026 For Better Ranking (Freemium)"},"content":{"rendered":"<p>In this article, we are going to list the <strong>18<\/strong> <strong>best SEO tools<\/strong> to use in 20256<\/p>\n<p>These free and paid SEO tools will help you to analyze your website health and technical issues so that you can optimize for better ranking and ultimately grow your online business.<\/p>\n<p>So, let&#8217;s get started!<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69e085194015a\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e085194015a\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#What_Are_SEO_Tools\" >What Are SEO Tools?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#What_Does_SEO_Tool_Do\" >What Does SEO Tool Do?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#List_of_Best_SEO_Tools_in_2026_Free_and_Paid_Collection\" >List of Best SEO Tools in 2026 (Free and Paid Collection)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#Best_SEO_Tools_in_2026\" >Best SEO Tools in 2026<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#Google_Search_Console\" >#Google Search Console<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#Google_Analytics\" >#Google Analytics<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#Google_Keyword_Planner\" >#Google Keyword Planner<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#SEMrush\" >#SEMrush<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#Ahrefs\" >#Ahrefs<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#Moz_Pro\" >#Moz Pro<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#Uggersuggest\" >#Uggersuggest<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#Mobile-Friendly_Test_Tool\" >#Mobile-Friendly Test Tool<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#Screaming_Frog\" >#Screaming Frog<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#Woorank\" >#Woorank<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#Google_PageSpeed_Insight\" >#Google PageSpeed Insight\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#Seobility\" >#Seobility<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#GTMetrics\" >#GTMetrics<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#Yoast_SEO\" >#Yoast SEO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#Answer_the_Public\" >#Answer the Public<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#SimilarWeb\" >#SimilarWeb<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#Alexa_SEO_Tool\" >#Alexa SEO Tool<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#SEOSiteCheckup\" >#SEOSiteCheckup<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/www.acmethemes.com\/blog\/best-seo-tools\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"What_Are_SEO_Tools\"><\/span>What Are SEO Tools?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>SEO tools are software that helps you optimize websites in order to beat the ranking in search engines. These tools are helpful for analyzing and <a href=\"https:\/\/www.acmethemes.com\/blog\/improve-eat-seo-score\/\" target=\"_blank\" rel=\"noopener noreferrer\">optimizing the contents<\/a>, technical issues occurred within the websites. Different SEO tools will help you do different things. Some are great for keyword research (<a href=\"https:\/\/www.acmethemes.com\/blog\/on-page-seo-for-wordpress-website\/\" target=\"_blank\" rel=\"noopener noreferrer\">on-page SEO techniques<\/a>) while others are better for tracking and managing your keywords and your combined on-page and off-page efforts.<\/p>\n<p>CMS like WordPress allows you to install different <a href=\"https:\/\/www.acmethemes.com\/blog\/yoast-vs-rank-math-seo-plugin\/\" target=\"_blank\" rel=\"noopener noreferrer\">SEO plugins<\/a> that help you optimize your content. <strong><a href=\"https:\/\/www.acmethemes.com\/blog\/essential-wordpress-plugins\/\" target=\"_blank\" rel=\"noopener noreferrer\">WordPress SEO plugins<\/a><\/strong> are an example of SEO tools.<\/p>\n<p class=\"ui_qtext_para u-ltr u-text-align--start\">Today\u2019s market is crowded with dozens of SEO tools for every taste and budget. Experienced marketers and big companies usually prefer paid all-in-one platforms. They are quick and handy.<\/p>\n<p class=\"ui_qtext_para u-ltr u-text-align--start\">As search engines endlessly hone their skills, and search engine optimization (SEO) continues to change, you need to be updated with the latest algorithms and follows the guidelines. For that, you need the accurate and latest status of your website. A lot of paid platforms include free or freemium tools and features. Some of them only require you to create an account, and others are free to use but come with certain restrictions.<\/p>\n<p class=\"ui_qtext_para u-ltr u-text-align--start\">These professional tools can still be helpful if you\u2019re new to SEO, work with small projects, or simply don\u2019t want to buy any expensive plans.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_Does_SEO_Tool_Do\"><\/span>What Does SEO Tool Do?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>SEO tools do not do complex tasks for you. Instead, it simply helps to make the content technically sound. When it comes to quality and really good content, SEO tools have nothing to relate to. That means, relying completely on the tool for better ranking is one of the biggest misconceptions.<\/p>\n<p>There are lots of free versions of SEO tools available in the market. However, the free version offers limited features and functionalities.<\/p>\n<p>Let&#8217;s take a look at the top 20 best SEO tools that you must use in the year 2024 to dominate your niche.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"List_of_Best_SEO_Tools_in_2026_Free_and_Paid_Collection\"><\/span>List of Best SEO Tools in 2026 (Free and Paid Collection)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ol>\n<li><strong>Google Search Console (Free)<\/strong> &#8211; Best SEO Tools by Google<\/li>\n<li><strong>Google Analytics (Free)<\/strong> &#8211; Best Website Analytics Tool by Google<\/li>\n<li><strong>Google Keyword Planner (Free)<\/strong> &#8211; Best Keyword Research Tool by Google<\/li>\n<li><strong>Semrush (Paid)<\/strong> &#8211; Best Marketing SEO Tool<\/li>\n<li><strong>Ahrefs (Paid)<\/strong> &#8211; Best Backlinks and SEO Analysis Tool<\/li>\n<li><strong>Moz Pro (Paid)<\/strong> &#8211; A Complete SEO Toolset<\/li>\n<li><strong>Uggersuggest (Free)<\/strong> &#8211; Free Keyword Analysis Tool<\/li>\n<li><strong>Google Mobile-Friendly Test (Free)<\/strong> -Best Mobile-Friendly Tester<\/li>\n<li><strong>Screaming Frog (Paid)<\/strong> &#8211; Best Website Crawler &amp; Log File Analyzer Tool<\/li>\n<li><strong>Woorank (Paid)<\/strong> &#8211; Best Competitive Analysis Tool<\/li>\n<li><strong>Google PageSpeed Insight\u00a0 (Free) &#8211; <\/strong>Website Speed Tester Tool by Google<\/li>\n<li><strong>Seobility &#8211; <\/strong>Best SEO Content Report Tool<\/li>\n<li><strong>GTMetrics (Free) &#8211; B<\/strong>est Website Speed Test Tool<\/li>\n<li><strong>Yoast SEO (Free &amp; Paid)- <\/strong>Best WordPress Plugin<\/li>\n<li><strong>Answer the Public (Free)<\/strong> &#8211; Best Visual Research Tool<\/li>\n<li><strong>SimilarWeb &#8211;<\/strong> Website and App Comparison Tool<\/li>\n<li><strong>Alexa SEO Tools &#8211;<\/strong> Best Collection of Freemium SEO Tools<\/li>\n<li><strong>SEOSiteCheckup &#8211;<\/strong> Quick Website Analyzer Tool<\/li>\n<\/ol>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"Best_SEO_Tools_in_2026\"><\/span>Best SEO Tools in 2026<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Google_Search_Console\"><\/span><a href=\"https:\/\/search.google.com\/search-console\/about\" target=\"_blank\" rel=\"noopener noreferrer\">#Google Search Console<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5938 size-full\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2019\/12\/Google-Search-Console-Report-scaled-e1588258042444.jpg\" alt=\"Google Search Console Report\" width=\"820\" height=\"412\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Google Search Console (GSC)<\/strong> is an essential tool by Google that helps you to monitor, maintain, and troubleshoot your site\u2019s presence in Google Search results<wbr \/>. Google Search Console is search-engine focused, providing tools and insights that can help site owners improve visibility and presence in the SERPs. As an SEO professional, you must use Google Search Console to track the performance of the website in every aspect.<\/p>\n<p><strong>Core Features<\/strong><\/p>\n<ul>\n<li>Performance (Impression, Position, CTR, Total Click) of the individual page.<\/li>\n<li>Keyword performance<\/li>\n<li>URL Inspection<\/li>\n<li>Index Coverage<\/li>\n<li>Sitemap Status<\/li>\n<li>Speed &amp; Mobile Usability<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Google_Analytics\"><\/span><a href=\"https:\/\/analytics.google.com\/analytics\/web\/\" target=\"_blank\" rel=\"noopener noreferrer\">#Google Analytics<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5747 size-full\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2019\/11\/Google-Analytics-Screen-Shot-scaled-e1588258070764.jpg\" alt=\"\" width=\"820\" height=\"432\" \/><\/p>\n<p><strong>Google Analytics<\/strong> is one of the <strong>best SEO tools<\/strong> provided by Google. It gives you in-depth insights into users, their demography, geography, and intention. You can track vital information about visitors, how they came to the site, where are they from, which demographics, most popular content, and lots of other results. This is one of my favorite tools that I use every day of my life<\/p>\n<p><strong>Core Features<\/strong><\/p>\n<ul>\n<li>Traffic Reporting<\/li>\n<li>Conversion Tracking<\/li>\n<li>Traffic Sources\/Channels<\/li>\n<li>Custom Dashboard<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Google_Keyword_Planner\"><\/span><a href=\"https:\/\/ads.google.com\/home\/tools\/keyword-planner\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>#Google Keyword Planner<\/strong><\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5942 size-full\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2019\/12\/Google-Keyword-Planner-report-scaled-e1588258093753.jpg\" alt=\"Google Keyword Planner report\" width=\"820\" height=\"426\" \/><\/p>\n<p><b>Keyword Planner<\/b>\u00a0is a free\u00a0Google Ads tool\u00a0for new or experienced advertisers that&#8217;s like a workshop for building new Search Network campaigns. You can use\u00a0<b>Keyword Planner<\/b> to search for keywords and see how a list of keywords might perform. Keyword Planner can also help you choose competitive bids and budgets to use with your campaigns. Google Keyword Planner is used mostly for pay-per-click (PPC) campaigns and keyword Research by internet marketers.<\/p>\n<p><strong>Core Features:<\/strong><\/p>\n<ul>\n<li>Keyword Volume, CPC, Competition.<\/li>\n<li>Visualizing mobile trends<\/li>\n<li>Keyword Comparison<\/li>\n<li>Filter by Location, Language, Search Networks, Time Period<\/li>\n<li>Get historical statistics and traffic forecasts<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"SEMrush\"><\/span><strong>#SEMrush <\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5944 size-full\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2019\/12\/Semrush-Dashboard-e1588258111291.png\" alt=\"Semrush Dashboard\" width=\"820\" height=\"454\" \/><\/p>\n<p>In the list of best SEO Tools, we have SEMrush. It is a premium SEO tool that does your keyword research, tracks the keyword strategy used by your competition, runs an SEO audit of your blog, looks for backlinking opportunities, and lots more.<\/p>\n<p>As of 2023, SEMrush has a massive database of over 46 million domains and 120 million keywords. It tracks so many things, such as the organic position of a domain or landing URL on Google\u2019s SERPs (search engine results pages), copies of AdWords ads and their positions, CPC ads, competitor analysis and so much more. SEMrush helps with your <a href=\"https:\/\/www.acmethemes.com\/blog\/content-marketing-for-business\/\" target=\"_blank\" rel=\"noopener noreferrer\">content marketing<\/a>, and that is the most important thing it does. Check out more features below-<\/p>\n<p><strong>Core Features:<\/strong><\/p>\n<ul>\n<li>Effective Keyword Research<\/li>\n<li>Comparative Competitive Intelligence<\/li>\n<li>Past and current ranking tracking<\/li>\n<li>Analyze competitor&#8217;s competition<\/li>\n<li>Domain Overview (Traffic, Backlinks)<\/li>\n<li>Traffic Analysis<\/li>\n<li>Backlink Audit and many more&#8230;<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Ahrefs\"><\/span><a href=\"https:\/\/ahrefs.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>#Ahrefs<\/strong><\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5946 size-full\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2019\/12\/Ahrefs-e1588258136302.png\" alt=\"Ahrefs\" width=\"820\" height=\"446\" \/><\/strong><\/p>\n<p><strong>Ahrefs<\/strong> is another best SEO tool to use in 2023. It is a paid SEO tool that helps you with organic keywords, backlink analysis, top-performing pages, organic keyword status, overall site traffic, rank tracking, web monitoring, content, and keyword research. <strong>Ahrefs<\/strong> is a widely used SEO tool and will be used in 2023 as well.<\/p>\n<p><strong>Core Features<\/strong><\/p>\n<ul>\n<li>Site Explorer<\/li>\n<li>Keywords Explorer<\/li>\n<li>Website Audit<\/li>\n<li>Rank Tracker<\/li>\n<li>Content Explorer<\/li>\n<li>SERP Checker<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Moz_Pro\"><\/span><a href=\"https:\/\/moz.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>#Moz Pro<\/strong><\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5949 size-full\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2019\/12\/Moz-Pro-e1588258159432.png\" alt=\"Moz Pro\" width=\"820\" height=\"532\" \/><\/p>\n<p>Moz Pro is a complete SEO toolset that helps boost your rankings and search engine visibility. It offers <strong>SEO\u00a0tools<\/strong> that include keyword research, link building, site audits, and page optimization insights in order to help companies to have a better view of the position they have on search engines and how to improve their ranking. Check out the main features below.<\/p>\n<p><strong>Core Features<\/strong><\/p>\n<ul>\n<li>Site Audits<\/li>\n<li>Rank Tracking<\/li>\n<li>Backlink Analysis<\/li>\n<li>Keyword Research<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Uggersuggest\"><\/span><strong>#Uggersuggest<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5953 size-full\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2019\/12\/Ubbersuggest-e1588258180412.png\" alt=\"Ubbersuggest\" width=\"820\" height=\"463\" \/><\/p>\n<p><strong>Ubbersuggest<\/strong> is a free online SEO tool that helps inform your content strategy based on things like Keyword traffic volume, difficulty in ranking for a specific keyword as well as PPC difficulty. It also provides you with a whole bunch of other keyword ideas. I also love that it uses location-based data. It has an extremely friendly user interface, and main and related keyword suggestions, and also displays the top 100 SERPs for each clicked keyword\/keyphrase. You can also get competition scores.<\/p>\n<p><strong>Core Features<\/strong><\/p>\n<ul>\n<li>Domain Overview<\/li>\n<li>Top SEO pages<\/li>\n<li>Keyword Suggestion<\/li>\n<li>Content Idea<\/li>\n<li>Backlink Data<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Mobile-Friendly_Test_Tool\"><\/span><a href=\"https:\/\/search.google.com\/test\/mobile-friendly\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>#Mobile-Friendly Test Tool<\/strong><\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5954 size-full\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2019\/12\/mobile-friendt-test-tool-e1588258212529.png\" alt=\"In this article, we are going to list the 20 best SEO tools to use in 2020. These free and paid SEO tools will help you to &lt;a href=\" width=\"820\" height=\"401\" \/>The <strong>mobile-friendly test tool<\/strong> enables you to learn about the page score and how responsive the design of your website is. What you need to work on and what is perfect, our tool will notify you about all. For example, the text is too small, the content is broader than the screen size, has utilized plugins that are not compatible, and more. At the present time, people are visiting websites from various devices with varied screen sizes. You don\u2019t have to follow the screen measurement of every device but a few. Phones or tabs with a difference of almost 0.1 inches will not notice any change, but the device with nearly an inch of variance will.<\/p>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Screaming_Frog\"><\/span><a href=\"https:\/\/www.screamingfrog.co.uk\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>#Screaming Frog<\/strong><\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5955 size-full\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2019\/12\/Screamingfrog-e1588258236270.jpg\" alt=\"Screamingfrog\" width=\"820\" height=\"461\" \/><\/p>\n<p><strong>Screaming Frog<\/strong> is an SEO spider application that evaluates on-site SEO issues. It can find broken links, server errors, blocked URLs, and duplicate pages. It also crawls your site to analyze technical and on-site SEO.<\/p>\n<p>You can crawl 500 URLs for free, or purchase a license for additional advanced features. The SEO Spider is a powerful and flexible site crawler, able to crawl both small and very large websites efficiently while allowing you to analyze the results in real-time. It gathers key onsite data to allow SEOs to make informed decisions.<\/p>\n<p><strong>Core Features<\/strong><\/p>\n<ul>\n<li>Find Broken Links<\/li>\n<li>Audit Redirects<\/li>\n<li>Analyze Page Titles and Meta Data<\/li>\n<li>Discover <a href=\"https:\/\/www.acmethemes.com\/blog\/what-is-duplicate-content\/\" target=\"_blank\" rel=\"noopener noreferrer\">Duplicate Contents<\/a><\/li>\n<li>Crawl JavaScripts Website and many more&#8230;<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Woorank\"><\/span><a href=\"https:\/\/www.woorank.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>#Woorank<\/strong><\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5957 size-full\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2019\/12\/Woorank-e1588258257498.png\" alt=\"Woorank\" width=\"820\" height=\"468\" \/><\/p>\n<p><strong>Woorank<\/strong> is another best SEO tool (Freemium) very useful for website review that analyses on-page and off-page SEO to rank better for search. It provides an actionable checklist that gives your team the insights it needs to fix performance issues and increase search rankings. You get basic features of on-page and off-page reports.<\/p>\n<p><strong>Core Features\u00a0<\/strong><\/p>\n<ul>\n<li>On-Page Report<\/li>\n<li>Off-Page Report<\/li>\n<li>Keyword Tool<\/li>\n<li>Website Crawl<\/li>\n<li>SEO Monitoring<\/li>\n<li>Sales Tool<\/li>\n<li>Woorank Extension<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Google_PageSpeed_Insight\"><\/span><a href=\"https:\/\/developers.google.com\/speed\/pagespeed\/insights\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>#Google PageSpeed Insight\u00a0<\/strong><\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5959 size-full\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2019\/12\/Google-Speed-Tester-e1588258362970.png\" alt=\"Google Speed Tester\" width=\"820\" height=\"469\" \/><\/p>\n<p><b>PageSpeed Insights<\/b> is an online tool that helps in identifying performance best practices on any given website, provides suggestions on a webpage&#8217;s optimizations, and suggests overall ideas of how to make a website faster. This tool can be accessed directly in any browser.<\/p>\n<p><strong>Core Features<\/strong><\/p>\n<ul>\n<li>Field Data<\/li>\n<li>Original Summary<\/li>\n<li>Lab Data (<a href=\"https:\/\/www.acmethemes.com\/blog\/first-contentful-paint-and-first-meaningful-paint\/\" target=\"_blank\" rel=\"noopener noreferrer\">First Contentful Paint<\/a>, First Meaningful Paint)<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Seobility\"><\/span><a href=\"https:\/\/www.seobility.net\/en\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>#Seobility<\/strong><\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5960 size-full\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2019\/12\/Seobility-e1588258386183.jpg\" alt=\"Seobility\" width=\"820\" height=\"652\" \/><\/p>\n<p><strong>Seobility<\/strong> is an online SEO tool for better website optimization. It checks your complete website, by crawling all linked pages. All found pages with errors, problems with the on-page optimization, or problems regarding the page content like duplicate content are collected and displayed in each check section. Of course, you can also analyze all the problems of a single page in our page browser.<\/p>\n<p>For a sustainable and continuous review of your website, each project is constantly crawled and analyzed by our crawlers to track the progress of your optimization. You will also be notified by our\u00a0monitoring service with the status of your website via e-mail if server errors and major problems occur.<\/p>\n<p><strong>Core Features<\/strong><\/p>\n<ul class=\"list-unstyled hidden-xs\">\n<li>Website Crawling and Site Auditor<\/li>\n<li>\u00a0Google Rank Tracker with Daily Updates<\/li>\n<li>\u00a0Backlink Checker and Link Building Tools<\/li>\n<li>\u00a0Continuous Monitoring and White label Reporting<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"GTMetrics\"><\/span><strong>#GTMetrics<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5961 size-full\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2019\/12\/GTMetrix-Report-scaled-e1588258407929.jpg\" alt=\"GTMetrix Report\" width=\"820\" height=\"474\" \/><\/p>\n<p><strong>GTmetrix<\/strong> is another best SEO tool used for website speed and performance audits. This tool provides insights into the root causes behind performance failures and generates various benchmark scores. GTmetrix also provides actionable recommendations for improving your site speed. GTmetrix has a suite of features and options to make optimizing your website clear and easy.<\/p>\n<p><strong>Core Features<\/strong><\/p>\n<ul>\n<li>Get a summary of key performance indicators<\/li>\n<li>Track performance with monitoring, graphs, and alerts<\/li>\n<li>Test pages from multiple regions<\/li>\n<li>Analyze your page on an actual Android device<\/li>\n<li>Simulate devices, change screen resolution, and more with the Developer Toolkit<\/li>\n<li>The playback page loads with videos and many more&#8230;<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Yoast_SEO\"><\/span><a href=\"https:\/\/yoast.com\/wordpress\/plugins\/seo\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>#Yoast SEO<\/strong><\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5962 size-full\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2019\/12\/Yoast-SEO-e1588258431914.png\" alt=\"Yoast SEO\" width=\"820\" height=\"297\" \/><\/p>\n<p>Yoast SEO Plugin is one of the best and most downloaded <a href=\"https:\/\/www.acmethemes.com\/blog\/wordpress-plugins-for-business-website\/\" target=\"_blank\" rel=\"noopener noreferrer\">WordPress Plugins<\/a> as of now. This WordPress SEO plugin helps you with your search engine optimization. Since its launch time back in 2008, Yoast has helped millions of people all across the world.<\/p>\n<p>Yoast SEO does everything in its power to please both visitors and search engine spiders. A dedicated team of developers, testers, architects, and SEO experts work daily to improve the plugin with every release.<\/p>\n<p>So, basically, Yoast SEO is for a business owner, professional blogger, content creator, developer, or SEO expert. It helps you keep your website in perfect shape.<\/p>\n<p><strong>Core Features<\/strong><\/p>\n<ul>\n<li>The SEO analysis<\/li>\n<li>Readability Analysis<\/li>\n<li>Snippet preview for Desktop and Mobile<\/li>\n<li>The most advanced XML Sitemaps functionality at the push of a button.<\/li>\n<li>Full control over the site\u2019s breadcrumbs<\/li>\n<li>Canonical URL to avoid duplicate content<\/li>\n<li>Social previews<\/li>\n<li>Insights tool for focused keyword\/key-phrase<\/li>\n<li>Article optimization for synonyms and related key-phrases<\/li>\n<li>Automatic internal linking suggestions and many more&#8230;<\/li>\n<\/ul>\n<p>Read &#8211; <a href=\"https:\/\/www.acmethemes.com\/blog\/yoast-seo-vs-all-in-one-seo\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Yoast SEO Plugin vs All In One SEO Pack | Which One is Better?<\/strong><\/a><\/p>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Answer_the_Public\"><\/span><strong>#Answer the Public<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5964 size-full\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2019\/12\/answer-the-public-e1588258459904.png\" alt=\"answer the public\" width=\"820\" height=\"524\" \/><\/p>\n<p>The auto-suggest results provided by Google &amp; Bing are a goldmine of insight for today\u2019s marketers. As you type you are presented with an aggregated view of the questions &amp; therefore a hint of the motivations &amp; emotions of the people behind each search query.<\/p>\n<p><strong>Answer The Public<\/strong> is a keyword tool that visualizes search questions and suggests autocomplete searches in an image called a search cloud. Categories consist of the 5 Ws, plus \u2018how\u2019, \u2018can\u2019, \u2018are\u2019, \u2018which\u2019, and \u2018will\u2019. It\u2019s one of the best but most underutilized sources of research for content ideas. So, you can use this tool for content development ideas.<\/p>\n<p><strong>Core Features<\/strong><\/p>\n<ul>\n<li>Keyword Prepositions<\/li>\n<li>Keyword Comparisons<\/li>\n<li><a href=\"https:\/\/www.acmethemes.com\/blog\/what-is-lsi-keyword\/\" target=\"_blank\" rel=\"noopener noreferrer\">LSI Keyword Listings in Alphabetical Ordering<\/a><\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"SimilarWeb\"><\/span><a href=\"https:\/\/www.similarweb.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">#SimilarWeb<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5969 size-full\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2019\/12\/Similarweb-e1588257962525.png\" alt=\"Similarweb\" width=\"820\" height=\"504\" \/><\/p>\n<p><b>SimilarWeb<\/b> is an online tool that provides web analytics services for businesses. The company offers its customers information on their clients&#8217; and competitors&#8217; <a href=\"https:\/\/www.acmethemes.com\/blog\/how-to-increase-free-website-traffic\/\" target=\"_blank\" rel=\"noopener noreferrer\">website traffic<\/a> volumes; referral sources, including keyword analysis, and website &#8220;stickiness&#8221;. SimilarWeb is one of the best online tools for measuring and comparing <em><strong>Website Metrics<\/strong> <\/em>and <em><strong>Mobile App Metrics.<\/strong><\/em> Check out the core features below-<\/p>\n<p><strong>Core Features<\/strong><\/p>\n<ul>\n<li>Website Analysis ( Traffic and Engagement Metrics, SEO &amp; PPC Keywords, Audience Interests, Traffic Sources, Popular Pages)<\/li>\n<li>Industry Analysis (Traffic and Engagement Metrics, SEO &amp; PPC, Industry Leaders)<\/li>\n<li>App Analysis (Reach and Engagement, Audience Interest, Retention, Google Play Keyword Analysis)<\/li>\n<\/ul>\n<p><strong>Also, Read<\/strong> &#8211; <a href=\"https:\/\/www.acmethemes.com\/blog\/types-of-website-traffic\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Types of Website Traffic<\/strong><\/a><\/p>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"Alexa_SEO_Tool\"><\/span><a href=\"https:\/\/try.alexa.com\/marketing-stack\/seo-tools\/\" target=\"_blank\" rel=\"noopener noreferrer\">#Alexa SEO Tool<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5970 size-full\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2019\/12\/Alexa-Tools-e1588258498925.png\" alt=\"Alexa Tools\" width=\"820\" height=\"476\" \/><\/p>\n<p><strong>Alexa SEO Tools<\/strong> is the collection of the best SEO tools that you can use in the year 2020 for better ranking. Alexa is an Amazon company that is primarily focused on website ranking and traffic estimation. But it also offers the best SEO tools. The SEO tools in Alexa\u2019s Marketing Stack help you get better results from search engine optimization. Keyword tools and SEO checkers make it easy to find opportunities to drive more organic traffic.<\/p>\n<p><strong>Core Features<\/strong><\/p>\n<ul>\n<li>Competitor Keyword Matrix<\/li>\n<li>Competitor Backlink Checker<\/li>\n<li>Keyword Difficulty Tool<\/li>\n<li>On-Page SEO Checker<\/li>\n<li>Site Audit Tool<\/li>\n<\/ul>\n<hr \/>\n<h3><span class=\"ez-toc-section\" id=\"SEOSiteCheckup\"><\/span><a href=\"https:\/\/seositecheckup.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">#SEOSiteCheckup<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5971 size-full\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2019\/12\/SEO-Sitecheckup-e1588258522658.png\" alt=\"SEO Sitecheckup\" width=\"820\" height=\"463\" \/><\/p>\n<p><strong>SEO Site Checkup<\/strong> offers an easy-to-understand and comprehensive set of SEO tools to help you understand your website from a search engine&#8217;s perspective. In just a matter of a few seconds and a couple of clicks, you can see how a search engine may interpret your site. Our SEO reports also let you know of any problems or technical shortcomings on your website that may be hurting your search engine rankings. Keeping updated with the top SEO trends or optimizing your business with <a href=\"https:\/\/devrix.com\/tutorial\/top-seo-trends-2021\/\" target=\"_blank\" rel=\"noopener\">Local SEO<\/a> is important in order to stay compliant with Google&#8217;s Standard Policy.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Core Features<\/strong><\/p>\n<ul>\n<li>Complete Website Analysis<\/li>\n<li>Easy Sitemap Generator<\/li>\n<li>Detect Broken Links<\/li>\n<li>Website Monitoring<\/li>\n<li>White Label Reports<\/li>\n<li>Loading Speed Tracking<\/li>\n<li>Technical Support<\/li>\n<\/ul>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>So, these are the must-use best SEO tools in 2022 that are widely used in the year 2023 by SEO professionals. Some of the above-listed tools work pretty much the same. But you can use different tools to explore more in-depth insight into the website.<\/p>\n<p>Being an SEO professional, you have to be familiar with these tools or at least free tools such as <strong>Google Analytics<\/strong> for data analysis, <strong>Google Search Console<\/strong> for website visibility, <strong>Mobile-Friendly Test Tool<\/strong> for responsiveness, <strong>Google Page Insight<\/strong> for Speed testing, <strong>Google Keyword Planner<\/strong> for keyword analysis.<\/p>\n<p>You can use paid tools according to your budget size for more features and better measurements. But do not run just behind the paid tools, you can do a lot with the free tools as well. Check out <strong><a href=\"https:\/\/www.acmethemes.com\/blog\/free-seo-tools\/\" target=\"_blank\" rel=\"noopener noreferrer\">15 best free SEO tools here<\/a> <\/strong>where you should not pay a single dollar.<\/p>\n<p><strong>Other SEO Articles:<\/strong><\/p>\n<ul>\n<li><strong><a href=\"https:\/\/www.acmethemes.com\/blog\/essential-wordpress-seo-tips-for-beginners\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">13 Essential SEO Tips For WordPress Website<\/a><\/strong><\/li>\n<li><strong><a href=\"https:\/\/www.acmethemes.com\/blog\/off-page-seo-techniques\/\" target=\"_blank\" rel=\"noopener noreferrer\">10 Common Off-Page SEO Techniques<\/a><\/strong><\/li>\n<li><strong><a href=\"https:\/\/www.acmethemes.com\/blog\/technical-seo-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\">How to Do a Technical SEO For a Website?<\/a><\/strong><\/li>\n<\/ul>\n<p>If you liked this article, then consider following us on\u00a0<strong>Twitter<\/strong>\u00a0and<strong>\u00a0<a href=\"https:\/\/www.facebook.com\/acmethemes\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Facebook<\/a>,<\/strong>\u00a0and\u00a0<strong><a href=\"https:\/\/www.linkedin.com\/in\/acmethemes\/\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a><\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In this article, we are going to list the 18 best SEO tools to use in 20256 These free and paid SEO tools will help you to analyze your website health and technical issues so that you can optimize for better ranking and ultimately grow your online business. So, let&#8217;s get started! What Are SEO [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5933,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[49],"tags":[107,82],"class_list":["post-5926","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wordpress-tips","tag-best-seo-tools","tag-seo-tools"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>18 Best SEO Tools To Use in 2025 For Better Ranking (Freemium)<\/title>\n<meta name=\"description\" content=\"Here is the list of Best Paid SEO Tools in 2026. 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