{"id":6600,"date":"2020-02-04T05:48:16","date_gmt":"2020-02-04T05:48:16","guid":{"rendered":"https:\/\/www.acmethemes.com\/blog\/?p=6600"},"modified":"2025-05-12T06:56:58","modified_gmt":"2025-05-12T06:56:58","slug":"integrate-email-marketing-and-social-media","status":"publish","type":"post","link":"https:\/\/www.acmethemes.com\/blog\/integrate-email-marketing-and-social-media\/","title":{"rendered":"6 Tactics to Integrate Email Marketing and Social Media"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Many have wondered whether you can combine email marketing and social media.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The answer is a definite yes!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As consumer behavior is becoming more <\/span><a href=\"https:\/\/learn.g2.com\/omnichannel-marketing\"><span style=\"font-weight: 400;\">omnichannel<\/span><\/a><span style=\"font-weight: 400;\">, businesses need to adopt a more holistic approach to digital marketing that incorporates multiple channels. <\/span><span style=\"font-weight: 400;\">In this case, using two of the most popular channels will help you create the ultimate formula to boost your conversions and promote your growth.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To do that, I\u2019ll show you 6 simple yet effective tactics to integrate email marketing and social media for better results. <\/span><span style=\"font-weight: 400;\">But first, let\u2019s take a look at the differences between these two channels.<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69e0750159a85\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e0750159a85\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.acmethemes.com\/blog\/integrate-email-marketing-and-social-media\/#Email_Marketing_vs_Social_Media\" >Email Marketing vs Social Media<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.acmethemes.com\/blog\/integrate-email-marketing-and-social-media\/#Interaction\" >Interaction<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.acmethemes.com\/blog\/integrate-email-marketing-and-social-media\/#Personalization\" >Personalization<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.acmethemes.com\/blog\/integrate-email-marketing-and-social-media\/#6_Amazing_Ways_to_Integrate_Email_Marketing_and_Social_Media\" >6 Amazing Ways to Integrate Email Marketing and Social Media<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.acmethemes.com\/blog\/integrate-email-marketing-and-social-media\/#1_Create_a_Signup_Call-to-Action_on_Facebook\" >1. Create a Signup Call-to-Action on Facebook<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.acmethemes.com\/blog\/integrate-email-marketing-and-social-media\/#2_Add_a_newsletter_signup_tab\" >2. Add a newsletter signup tab\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.acmethemes.com\/blog\/integrate-email-marketing-and-social-media\/#3_Insert_social_media_buttons_in_your_email_campaigns\" >3. Insert social media buttons in your email campaigns<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.acmethemes.com\/blog\/integrate-email-marketing-and-social-media\/#4_Turn_your_emails_into_social_campaigns\" >4. Turn your emails into social campaigns<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.acmethemes.com\/blog\/integrate-email-marketing-and-social-media\/#5_Create_a_Tailored_Audience_with_your_mailing_list\" >5. Create a Tailored Audience with your mailing list<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.acmethemes.com\/blog\/integrate-email-marketing-and-social-media\/#6_Enable_social_sharing_for_your_emails\" >6. Enable social sharing for your emails<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.acmethemes.com\/blog\/integrate-email-marketing-and-social-media\/#Takeaway\" >Takeaway<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Email_Marketing_vs_Social_Media\"><\/span><b>Email Marketing vs Social Media<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">While email marketing and social media focus on delivering exceptional messages to people who are interested in your business, they both have a couple of main differences.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Interaction\"><\/span><b>Interaction<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">When it comes to the interaction between your audience and your channel, emails offer a more limited response. This means that when a subscriber receives your email, they will open it and decide whether to click on your CTA or not.\u00a0 <\/span><span style=\"font-weight: 400;\">If they do, then you can send them either a thank you email, a cross-sell campaign or any other post-purchase message.\u00a0 <\/span><span style=\"font-weight: 400;\">Social media, on the other hand, will allow you to open a discussion with your followers and give solutions to their pain-points through comments and direct messages. <\/span><span style=\"font-weight: 400;\">Social media, in that respect, is a more personal channel to communicate with your audience and show them that you are a real person who cares about them.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Personalization\"><\/span><b>Personalization<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">One of the advantages of email marketing is that you can personalize your subscribers\u2019 experience based on their interests. <\/span><span style=\"font-weight: 400;\">This personalization is possible through segmentation, a process that allows you to group your subscribers according to specific <\/span><a href=\"https:\/\/www.kyleads.com\/blog\/demographic-segmentation\"><span style=\"font-weight: 400;\">demographics<\/span><\/a><span style=\"font-weight: 400;\"> like age, gender, location, and interests. <\/span><span style=\"font-weight: 400;\">Apart from that, this information will let you come up with different email campaigns for your segments, maximizing your email open, click-through and conversion rates.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">According to <\/span><a href=\"https:\/\/www.gmass.co\/blog\/5-actionable-email-marketing-statistics-know\/\"><span style=\"font-weight: 400;\">email marketing statistics<\/span><\/a><span style=\"font-weight: 400;\">, personalization can help you increase your open rates by an amazing 29%. <\/span><span style=\"font-weight: 400;\">For social media, though, segmenting your messages is not possible. Once you make a post, your social media followers will see the same message regardless of their age, gender and interests.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"6_Amazing_Ways_to_Integrate_Email_Marketing_and_Social_Media\"><\/span><b>6 Amazing Ways to Integrate Email Marketing and Social Media<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"1_Create_a_Signup_Call-to-Action_on_Facebook\"><\/span><b>1. Create a Signup Call-to-Action on Facebook<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">As of the third quarter of 2019, Facebook had 2.45 billion active users per month, making it the biggest social media network worldwide. <\/span><span style=\"font-weight: 400;\">Due to its massive audience, businesses usually include Facebook in their social media marketing strategy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Through sharing and commenting on your Facebook posts, your followers help you increase your brand awareness and expand your reach. <\/span><span style=\"font-weight: 400;\">Now, what if I told you that you can use your Facebook page to expand your mailing list as well?\u00a0 <\/span><span style=\"font-weight: 400;\">What you need to do is to turn your main Facebook CTA into your newsletter signup button and voila!\u00a0<\/span><span style=\"font-weight: 400;\">By doing this, you will show your target audience that you want them to join your mailing list, offering them an easy way to do it through their favorite platform.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s an example from Airtable:<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-6603\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2020\/02\/Airtable-Facebook-Page.jpg\" alt=\"Airtable Facebook Page\" width=\"1420\" height=\"522\" \/><\/p>\n<p><span style=\"font-weight: 400;\">To turn your CTA into a signup button you need to click on the \u201cCreate Call-to-Action\u201d button found on your Facebook page and select the \u201cSign Up\u201d button from the dropdown menu.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The next step, which requires a bit more of your time, is to link your online signup form. <\/span><span style=\"font-weight: 400;\">To do that, you first need to create your amazing online form. If you want to save time, then you should choose one of the best <\/span><a href=\"https:\/\/moosend.com\/blog\/best-online-form-builder-tools\/\"><span style=\"font-weight: 400;\">online form builders<\/span><\/a><span style=\"font-weight: 400;\"> out there to help you create your newsletter signup form fast and easy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, it\u2019s time to link your form and start expanding your mailing list!<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Add_a_newsletter_signup_tab\"><\/span><b>2. Add a newsletter signup tab\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Another way to add a <\/span><a href=\"https:\/\/moosend.com\/blog\/newsletter-signup-forms\/\"><span style=\"font-weight: 400;\">newsletter signup<\/span><\/a><span style=\"font-weight: 400;\"> form on your page without sacrificing your precious CTA is through your Facebook page tabs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Especially for eCommerce businesses that want to use their Facebook CTA to promote their products, adding a separate tab on the left side of your page will help you boost your sales and your signups at the same time.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s an example from Moonpie\u2019s Facebook page: <\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-6604\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2020\/02\/moonpie-facebook-page.png\" alt=\"moonpie facebook page\" width=\"1000\" height=\"568\" \/><\/p>\n<p><span style=\"font-weight: 400;\">As you can see, the brand has both an email signup tab and a \u201cShop Now\u201d CTA.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This tactic is great for businesses that want to give emphasis to different CTAs but also give their social media followers a simple way to join their list and enjoy its benefits.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Insert_social_media_buttons_in_your_email_campaigns\"><\/span><b>3. Insert social media buttons in your email campaigns<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A large social media audience will, undoubtedly, help boost your signups and grow your list.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, what about expanding your social media reach through email? Is this even possible? <\/span><span style=\"font-weight: 400;\">Well, if you\u2019ve seen as many email campaigns as I have, then you might have noticed that the majority of them include various social media buttons.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s what I\u2019m talking about:<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-6605\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2020\/02\/social-media-button-example.jpg\" alt=\"social media button example\" width=\"720\" height=\"1200\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Adding social buttons is the most common email and social media integration practice that every business out there does.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, when you add them to your emails, your subscribers will automatically know that there are multiple channels they can communicate with you.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sending them directly to your social media accounts will incentivize them to follow you and engage with your posts.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, the most important thing is that you\u2019ll lead them to a place where they\u2019ll be able to create valuable user-generated content and share their experiences with their peers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What this means for you is free content to increase your brand visibility, credibility, and social media follower count.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Turn_your_emails_into_social_campaigns\"><\/span><b>4. Turn your emails into social campaigns<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Social buttons are great, but their power is limited to a simple icon at the end of your email campaign.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you want to skyrocket your social reach, then you need a powerful social campaign to make a statement. <\/span><span style=\"font-weight: 400;\">These campaigns don\u2019t need to be complex or too fancy, but rather focus on why your subscriber needs to turn into your social media follower.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s a great example from Handy:<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-6606\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2020\/02\/Social-Campaign.jpg\" alt=\"Social Campaign\" width=\"484\" height=\"1210\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Handy\u2019s campaign promotes its three social media accounts through six images that draw attention to the account and the reason why subscribers need to follow them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While the copy is limited, the visuals and the captions \u201cfollow to win prices\u201d and \u201cHandy saves time\u201d give their subscribers all the right reasons to follow the company\u2019s accounts.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_Create_a_Tailored_Audience_with_your_mailing_list\"><\/span><b>5. Create a Tailored Audience with your mailing list<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The best way to leverage the power of your mailing list is to convert it into a file, upload and create a tailored audience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To create a Tailored Audience you need to go to your Twitter Audience Manager and find the \u201cCreate new audience.\u201d option<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When you click on it, you\u2019ll get the option to upload your own list.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6607\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2020\/02\/create-a-Tailored-Audience.jpg\" alt=\"create a Tailored Audience\" width=\"398\" height=\"283\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Uploading your subscriber list will give you the opportunity to personalize your contacts and add a face and a name to them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As your subscribers like to share their favorite things throughout social media, you\u2019ll manage to gather valuable information about their interests and preferences.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Then, you can use the data to create personalized campaigns that will engage them better.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Having a tailored audience will also give you the opportunity to retarget your disengaged subscribers through social media ads and discover which <\/span><a href=\"https:\/\/planable.io\/blog\/top-social-media-influencers\/\"><span style=\"font-weight: 400;\">social media influencers<\/span><\/a><span style=\"font-weight: 400;\"> are best your tailored audience.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"6_Enable_social_sharing_for_your_emails\"><\/span><b>6. Enable social sharing for your emails<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Depending on your industry, email marketing will allow you to create campaigns that will incentivize your subscribers to click on your CTA. <\/span><span style=\"font-weight: 400;\">While your email audience might be enough to land the conversions you desire, expanding the reach of your message through social media will let you achieve more. <\/span><span style=\"font-weight: 400;\">That\u2019s where social sharing comes in. This practice will give you the opportunity to make your messages shareable and give you extra visibility and conversions in return.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s what social sharing looks like:<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6608\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2020\/02\/social-share-example.jpg\" alt=\"social share example\" width=\"556\" height=\"181\" \/><\/p>\n<p><span style=\"font-weight: 400;\">When your subscribers share your email content, you\u2019ll get access to their industry-related peers and increase your email CTR in the most cost-effective way. <\/span><span style=\"font-weight: 400;\">So, when you start integrating your email marketing and social media, don\u2019t forget to make your emails shareable on social media.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Takeaway\"><\/span><b>Takeaway<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Adopting a more holistic approach to digital marketing will give you access to some of the most powerful marketing channel combinations. <\/span><span style=\"font-weight: 400;\">Email marketing and social media might be different by nature, but when you make them work in tandem you\u2019ll get an incredible tool to boost your <\/span><a href=\"https:\/\/www.candybar.co\/blog\/customer-life-cycle-marketing\/\"><span style=\"font-weight: 400;\">customer lifecycle marketing endeavors<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, what are you waiting for? Start integrating your email marketing and social media and enjoy the benefits of their collaboration!<\/span><\/p>\n<hr \/>\n<p><b>Author bio\u00a0<\/b><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-6609 alignleft\" src=\"https:\/\/www.acmethemes.com\/blog\/wp-content\/uploads\/2020\/02\/Marilia-Dimitriou.jpg\" alt=\"Marilia Dimitriou\" width=\"86\" height=\"96\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Marilia Dimitriou is a Creative Writer working for email marketing software <\/span><a href=\"https:\/\/moosend.com\/\"><span style=\"font-weight: 400;\">Moosend<\/span><\/a><span style=\"font-weight: 400;\">. Her passion for writing has made her find new ways to combine the art of Creative Writing with SEO Copywriting. When she\u2019s not writing articles, you\u2019ll find her enthusing over marketing tech and automation.<\/span><\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<p><strong>Other SEO Articles:<\/strong><\/p>\n<p><strong><a href=\"https:\/\/www.acmethemes.com\/blog\/how-to-secure-wordpress-website\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u27057 Techniques to Bulletproof\u00a0 Your WordPress Website<\/a><\/strong><br \/>\n<strong><a href=\"https:\/\/www.acmethemes.com\/blog\/essential-wordpress-plugins\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u2705<\/a><a href=\"https:\/\/www.acmethemes.com\/blog\/no-follow-vs-do-follow-link\/\" target=\"_blank\" rel=\"noopener noreferrer\">Outbound Link | No Follow vs Do-Dollow Links<\/a><\/strong><\/p>\n<p>If you liked this article, then consider following us on\u00a0<strong>Twitter<\/strong>\u00a0and<strong>\u00a0<a href=\"https:\/\/www.facebook.com\/acmethemes\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Facebook<\/a><\/strong>\u00a0and\u00a0<strong><a href=\"https:\/\/www.linkedin.com\/in\/acmethemes\/\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a><\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Many have wondered whether you can combine email marketing and social media.\u00a0 The answer is a definite yes! As consumer behavior is becoming more omnichannel, businesses need to adopt a more holistic approach to digital marketing that incorporates multiple channels. In this case, using two of the most popular channels will help you create the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6602,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[146],"tags":[148,149,147],"class_list":["post-6600","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-email-marketing","tag-social-media","tag-social-media-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>6 Tactics to Integrate Email Marketing and Social Media<\/title>\n<meta name=\"description\" content=\"Here are the 6 simple yet effective tactics to integrate email marketing and social media 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